Privacy Policy

Effective Date: April 4, 2026

1. Introduction

R3 Revenue (“we,” “us,” or “our”) is a sole proprietorship operated by Michael Dutton in Maryville, Tennessee. This Privacy Policy explains how we collect, use, disclose, and protect your personal information when you visit our website at r3revenue.com or use our services. By using our services, you consent to the practices described in this policy.

2. Information We Collect

2.1 Information You Provide

  • Contact Information: Name, email address, phone number, and business name when you fill out forms, request a consultation, or subscribe to our services
  • Account Information: Credentials and preferences when you set up a client account
  • Business Information: Details about your business that you provide for website development, CRM setup, or other service delivery
  • Communications: Messages you send to us via email, contact forms, or other channels

2.2 Information Collected Automatically

  • Log Data: IP address, browser type, operating system, referring URLs, pages visited, and timestamps
  • Device Information: Device type, screen resolution, and language preferences
  • Cookies and Similar Technologies: See Section 6 below

2.3 Information We Do NOT Collect

R3 Revenue does not collect, store, process, or transmit payment card data (credit card numbers, CVVs, expiration dates, or bank account numbers). All payment processing is handled exclusively by Stripe, Inc., our PCI DSS Level 1 compliant third-party payment processor.

3. How We Use Your Information

We use the information we collect to:

  • Provide, maintain, and improve our services
  • Set up and manage your website, CRM, customer portal, and other subscribed tools
  • Communicate with you about your account, services, and support requests
  • Process billing through our third-party payment processor (Stripe)
  • Send service-related notifications (e.g., maintenance alerts, billing reminders)
  • Analyze usage patterns to improve our website and service offerings
  • Comply with legal obligations

4. How We Share Your Information

We do not sell, rent, or trade your personal information to third parties. We may share your information only in these limited circumstances:

  • Stripe, Inc.: For payment processing. Stripe’s handling of your data is governed by the Stripe Privacy Policy.
  • SendGrid (Twilio): For transactional email delivery. Subject to Twilio’s Privacy Policy.
  • Hosting Provider (Hostinger): Our servers are hosted by Hostinger. Data stored on our VPS is under our administrative control.
  • AI Service Providers: We use AI services to power chatbot and automation features. Business data may be processed by these providers solely to deliver the service functionality you subscribe to.
  • Legal Requirements: We may disclose information if required by law, subpoena, court order, or government request, or to protect the rights, property, or safety of R3 Revenue, our clients, or the public.

5. Data Security

We take reasonable measures to protect your information, including:

  • TLS/SSL encryption (HTTPS) on all pages
  • SSH key-based authentication for server access
  • Regular security updates and patching of server software
  • Restricted access controls (least-privilege principle)
  • Secure credential storage (environment variables, never in source code)

While we implement industry-standard security practices, no method of electronic transmission or storage is completely secure. We cannot guarantee absolute security of your data.

6. Cookies and Tracking Technologies

Our website uses cookies and similar technologies to:

  • Essential Cookies: Required for basic site functionality (e.g., session management, consent preferences)
  • Analytics Cookies: Help us understand how visitors use our site so we can improve the experience
  • Third-Party Cookies: Set by services like Stripe for fraud detection and payment security

You can manage cookie preferences through our consent banner or your browser settings. Disabling certain cookies may affect site functionality.

7. Data Retention

We retain your personal information for as long as necessary to provide our services and fulfill the purposes described in this policy. Specifically:

  • Active Clients: Data is retained for the duration of your subscription and for 90 days after cancellation to allow for reactivation
  • Billing Records: Retained for 7 years as required for tax and accounting purposes
  • Server Logs: Retained for up to 90 days for security and troubleshooting purposes
  • Inquiry/Contact Data: Retained for up to 2 years unless you request earlier deletion

8. Your Rights

You have the right to:

  • Access: Request a copy of the personal information we hold about you
  • Correction: Request that we correct inaccurate or incomplete information
  • Deletion: Request that we delete your personal information, subject to legal retention requirements
  • Opt-Out: Unsubscribe from marketing communications at any time
  • Data Portability: Request your data in a commonly used, machine-readable format

To exercise any of these rights, contact us at consulting@r3revenue.com. We will respond within 30 days.

9. Children’s Privacy

Our services are not directed to individuals under the age of 18. We do not knowingly collect personal information from children. If we learn that we have collected information from a child under 18, we will take steps to delete it promptly.

10. Tennessee Privacy Requirements

As a Tennessee-based business, we comply with the Tennessee Information Protection Act (TIPA) where applicable. Tennessee residents may exercise additional rights under TIPA by contacting us at the information provided in Section 12.

11. Changes to This Policy

We may update this Privacy Policy from time to time. Material changes will be communicated via email to active subscribers and posted on this page with an updated effective date. Your continued use of our services after changes are posted constitutes acceptance of the updated policy.

12. Contact Information

If you have questions or concerns about this Privacy Policy or our data practices, please contact us:

R3 Revenue

Michael Dutton, Owner

Maryville, Tennessee

Email: consulting@r3revenue.com

Web: r3revenue.com